Before redesign your present corporate website just point out the following key elements.
• Up to what extent your present website is conveying marketing message to your customers and clients.
• Is the information targeted to the right audience in a right way?
• Total navigation and the flow of message are in right place?
• Graphical elements are conveying the message or not?
Tips before redesigning of website:
• Main reason for redesign?
• Research the latest technologies before redesign
• Redefine goals and future vision of your company
• Take a backup of your old website first
• First work on the great content to suite the present Business scenario
• Create a sitemap and user friendly navigation
• Make a website SEO friendly
• Test the website carefully before launching it
Redesigned website should contains
• Fast loading of home page with low resolution graphical elements and flash objects.
• Clear navigation
• Clear layout design
• Your website should be compatible to all the resolutions
• It should be latest browsers compatible.
• Good looking readable and professional fonts.
• Minimum use of images.
• Should be search engine friendly.
• Your website should provide something valuable to user.
• Your website will be compatible to latest web2.0 technology.
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- Choose a company that has dedicated hosting services. Their primary service should be hosting.
- Choose a company having strong security tools.
- Choose a company having backup facility and clustered servers.
- Should provide a good technical and customer support
- Should provide unlimited add-on services.
- Should have 100% up time of the servers.
- Should provide affordable pricing and unlimited features.
- Should provide no. of pricing options and no. of different configurations.
- Always protect against spam, viruses, Trojan and hackers.
- Should provide 24×7 chat support and telephone support.
- History of the hosting provider should be considered while choosing.
Most important thing we need to consider while choosing hosting
- Reliability
- Contact info
- Domain name
- CGI access : To run your own programs
- POP account access
Technical and hardware side considerations
- Select a best and secure data center that will be running 100% of the time.
- Select a wide bandwidth to handle the heavy traffic.
- Select a best database storage capability
- Select a fast speed processor to process the heavy traffic without delay.
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Influence of Creativity and innovation
- Strategy
- Structure
- Support mechanism
- Behavioral Innovation
- Communication
1. Strategy: Strategy requires vision and mission with purposefulness.
2. Structure: Structure requires flexibility, freedom to empowerment and decision making; it also requires cooperative teams and group interactions.Support mechanism requires rewards and recongnisation and also availability of resources with respect to time, information technology and creative people.
3. Behavioral Innovation : This requires mistake handling, Idea Generation, continues learning cultures, risk taking, competitiveness, support for Change, Conflict handling.
4. Communication: This requires open communication.
The above five attributes are key features of Creativity and Innovation.
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Everyone have their own creative mind.
“Being creative is seeing the same thing as everybody else but thinking of something different”
Sometimes, if we see an object, we will compare that object with some interesting and create a unique way of thinking and combine them in different ways for new purposes. The way we think about it will change some one’s life or some ones heart.
Creativity is the ability to generate useful ideas and solutions to everyday problems and challenges.
Creativity involves the translation of our unique vision into an external reality that is really new and useful. We must keep in mind that creativity takes place inside our own personal, social, and cultural boundaries.
Creativity by identifying with specific sets of values, meanings, beliefs and symbols, the more our creativity will be focused.
In the creative process there are always two different levels of dynamics with which one can create:
• The system which may be a particular medium or a particular process. The creative person takes it to a creative end.
• The second dimension: The conceptual Idea – The creative person depicts, changes, innovates, and expresses somehow the idea of that content.
Aspects of creativity:
- The creative process, receiving the most attention, focuses on the mechanisms and phases involved as one in a creative act.
- A second aspect of creativity is the creative person. Creative people are central.
- The environmental atmosphere and influence are concerns of a third aspect, the creative situation.
- Lastly, the criteria or characteristics of creative products have been sought. This area is of particular importance because it is the basis of any performance assessment of real world creativity and may provide a window on the other aspects of creativity.
10. Categories of creativity:
1. Expressive ~ Productive
2. Expressive ~Â Inventive
3. Expressive ~ Innovative
4. Invention ~ Discovery
5. Theory ~ Invention ~ Discovery
6. Accommodation ~Â Assimilation
7. Personal ~ Public
8. Thinking ~ Business
9. Transformation ~ More Ideas.
10. One men ~ Group of People.
Creativity must account for the process of recognition or discovery of novel ideas and solutions.
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