Digital Marketing & Branding Agency » advertising http://www.dotndot.com/blog Sat, 10 Jul 2010 13:13:53 +0000 http://wordpress.org/?v=2.9 en hourly 1 Advertising Agency http://www.dotndot.com/blog/advertising-agency http://www.dotndot.com/blog/advertising-agency#comments Fri, 16 Jan 2009 11:15:23 +0000 admin http://www.dotndot.com/blog/?p=99

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]]> http://www.dotndot.com/blog/advertising-agency/feed 0 Great Tips for Brochure Designing http://www.dotndot.com/blog/great-tips-for-brochure-designing http://www.dotndot.com/blog/great-tips-for-brochure-designing#comments Thu, 13 Nov 2008 10:15:28 +0000 admin http://www.dotndot.com/blog/?p=37 Brochure Designing

A printed booklet with brief description of products, services, benefits, features offered by the company. Basically used for advertising purpose.

In other way brochure is a high-quality pamphlet, with well planned layout, typography and illustrations/graphics.

Brochures are wonderful marketing tools that give customers all the necessary information they need before making a decision.

1. A brochure should convey a direct message to the customer with visual representation.
2. Simple design with clear captions and with simple typography.
3. It should cover below important information :

  • Products/Services of a company
  • Corporate brief and capabilities of the company.
  • Features / Benefits
  • Applications, specifications, testimonials.
  • Clients.
  • Call to action. Ex. “Hurry up” , “Contact soon” , “Limited period offer ”
  • Contact Details.

Important tips for Great brochure design:

1.    Cover page should be professional with good look and feel.
2.    Design should be appealing.
3.    Know what your reader what first.
4.    Describe your product or service clearly. Ex. Graphical representations,Flowcharts,Screenshots
5.    Quality Brochure printing will give more credibility to the brochure.
6.    Use simple colors and follow the same color sequence throughout the brochure.

Written by Dotndot.com

]]> http://www.dotndot.com/blog/great-tips-for-brochure-designing/feed 0 25 Ways to Advertise Your Website Offline http://www.dotndot.com/blog/25-ways-to-advertise-your-website-offline http://www.dotndot.com/blog/25-ways-to-advertise-your-website-offline#comments Wed, 29 Oct 2008 11:57:02 +0000 admin http://www.dotndot.com/blog/?p=19 01. Promotional items: Using brochures, flyers, stickers, printed postcards and business cards.
02. TV commercials, radio, newspapers, magazines, billboards.
03. Telemarketer
04. Create a seminar or class
05. Answering machine
06. Sponsor events and place a stall in expos.
07. Car decals and stickers
08. Rubber stamp or stickers
09. Welcome committee
10. Public Transport
11. Coupons, discounts, free stuff
12. Big sign on busy street
13. Public computers
14. Tattoo your body
15. Internet Cafes
16. Sports events
17. Functions halls
18. Busy shopping malls
19. Giving a free promotional items like notepads, pens, calendars of your company
20. Designing a T-Shirt with your website URL
21. Displaying website URL in Cinema Halls
22. Seasonal Greetings
23. Conducting a painting competitions for school children
24. Wall paintings beside public places
25. Street Banners and paint your website name in building terrace.

Written by Dotndot.com

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