eCommerce is selling the goods through online stores. Any physical retail store also can use e-commerce to sell products online. E-commerce works for any business. However, selling the products or services online is different from selling them from physical stores. Here you can find everything about eCommerce Marketing.
Driving traffic to the online store and optimizing the user experience for conversion are two important components of any online business. Failure in any one of them will affect the success of the online store. Here are few ways to drive traffic to the online store using eCommerce Marketing strategy.
Instagram is one of the most effective marketing channels for any e-commerce site. Using Instagram, e-commerce sites can get more engagement and generate higher order value. Send free samples to Instagram influencers to help drive traffic and build a brand.